This Privacy Policy explains:
Your privacy is important to us. Please read this Privacy Policy carefully.
Accordingly, Zhivaya Biblioteka LLC undertakes to abide by the legal requirements as per Regulation (EU) 2016/679 of the European Parliament and of the Council of the European Union from April 27, 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation, GDPR).
This Privacy Policy is designed to inform you of our actions to collect, process and using personal data you transfer to us when using our website and mobile apps.
The Policy applies to our website http://mybook.me/
Mobile apps to which the Policy applies: https://itunes.apple.com/app/id556540446 https://play.google.com/store/apps/details?id=ru.mybook
Please note that our website and mobile apps may contain links to websites and mobile apps of other service providers that we do not control and that are not covered by this Privacy Policy.
Please take the time to carefully read this document in order to be informed and understand the steps we take to process and protect your personal data, and how you can exercise your rights in relation to the processing of your personal data.
We tried to make this Policy as simple as possible for understanding and for navigation.
If you have any questions concerning this Privacy Policy, regarding personal data processing, improvements in understanding and navigation, feel free to contact data controller Zhivaya Biblioteka LLC.
Our address: 123022, Moscow, 13, 2nd Zvenigorodskaya street, building 41, floor/room 7/12
Our email address: support@mybook.me
For users in Estonia Zhivaya Biblioteka LLC is represented by: Eesti digiraamatute keskus OÜ, a company incorporated under Estonian law, with an office registered at Tartu mnt 74, Tallinn 10144. Representative email address: edrk@edrk.ee Representative telephone: +372 55 628 464
In this Privacy Policy, the following definitions are used:
Data controller, “we”, “us” or “our” means: Zhivaya Biblioteka LLC with the registered address at 123022, Moscow, 2nd Zvenigorodskaya street, building 13, building 41, floor/room 7/12.
Data controller means a person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed.
Data processor, in relation to personal data, means any person (other than an employee of the data controller) who processes the data on behalf of the data controller.
Data subject, “you” or “your” means:
Visitors to our website
Users of our mobile apps
Subscribers to any service we offer through our site
Prospective or existing clients corresponding with us by phone, e-mail or otherwise
Personal data means any information related to an identified or identifiable natural person (data subject); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Processing your personal data, we adhere to the following principles:
personal data is processed lawfully, fairly and in a transparent manner in relation to the data subject ("lawfulness, fairness and transparency");
personal data is collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes; further processing for archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes is not considered incompatible with the initial purposes ("purpose limitation");
personal data is adequate, relevant and limited to what is necessary in relation to the purposes for which they are processed ("data minimization");
we ensure that your personal data is accurate and, where necessary, kept up to date; every reasonable step is taken to ensure that personal data that are inaccurate, having regard to the purposes for which they are processed, are erased or rectified without delay ("accuracy");
personal data is stored in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data are processed; personal data may be stored for longer periods, as personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes, or for statistical purposes, taking into account the implementation of the appropriate technical and organizational measures required by GDPR in order to safeguard the rights and freedoms of the data subject ("storage limitation");
personal data is processed in a manner that ensures appropriate security of the personal data, including protection against unauthorized or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organizational measures ("integrity and confidentiality").
We keep all measures to demonstrate compliance with the principles above.
We do not collect or process any personal data from children under 13 on our website and mobile apps.
If you have reason to believe that an underage person in accordance with the law of EU Member State has provided their personal data to our websites or mobile apps, please contact us through support@mybook.me.
Purpose of data processing Access to the account via mobile app
Scope of your personal data that are processed for this purpose Full name, e-mail, user account ID in social networks, avatar, subscription type, user’s books, downloaded books, last open book, book type, book reviews, highlighted citations, online bookshelf, reading statistics, user data (location information; which pages the user opens and which buttons the User clicks; IP address; SID); information about incoming payments; bank account details.
Legal basis for data processing Contract https://mybook.me/offer/
How long we store your personal data Until contract termination
Automated decision making No automated decision making
List of third parties to whom personal data is transferred Hosting-provider, data analytics services, MyBook developers (if applicable)
Cross-border transferring Personal data is transferred to the Russian Federation
Purpose of data processing Access to data controller content
Scope of your personal data that are processed for this purpose Full name, unique device ID, user account ID in social networks, avatar, subscription type, user’s books, downloaded books, last open book, book type, book reviews, highlighted citations, online bookshelf, reading statistics, user data (location information; which pages the user opens and which buttons the User clicks; IP address; SID); information about incoming payments; bank account details.
Legal basis for data processing Contract https://mybook.me/offer/
How long we store your personal data Until contract termination
Automated decision making No automated decision making
List of third parties to whom personal data is transferred Hosting-provider, data analytics services, MyBook developers (if applicable)
Cross-border transferring Personal data is transferred to the Russian Federation
Purpose of data processing Information provision regarded to sales, discounts, and other events held by us and/or our partners.
Scope of your personal data that are processed for this purpose Full name, e-mail address, number of emails sent, delivered, opened, clicks on links from emails, adding and reading books from the mailing list, location
Legal basis for data processing Consent
How long we store your personal data Till the withdrawal of consent or until the purpose of data processing is reached depending on what happened earlier
Automated decision making No automated decision making
List of third parties to whom personal data is transferred Email services and external agents (if applicable)
Cross-border transferring Personal data is transferred to the Russian Federation
Purpose of data processing Assistance to the user in the operation of the service
Scope of your personal data that are processed for this purpose Name, e-mail, device, OS version, device type, unique device ID, user’s books, downloaded books, last open book, book type, token, subscription type, log file with user’s actions, log file with transactions history.
Legal basis for data processing Contract https://mybook.me/offer/
How long we store your personal data 3 years
Automated decision making No automated decision making
List of third parties to whom personal data is transferred Email services
Cross-border transferring Personal data is transferred to the Russian Federation
According to the General Data Protection Regulation, you have the right to access, modify or prohibit the processing of your data collected by Zhivaya Biblioteka LLC. You may request that we delete your personal data. If you have given consent to processing of your personal data, you have the right to withdraw such consent at any time.
You are entitled to the following rights:
right of access;
right to rectification of personal data;
right to erasure (‘right to be forgotten’);
right to rectification of processing;
right to data portability;
right to object;
right not to be subject to a decision based solely on automated processing, including profiling;
right to withdraw a consent;
right to lodge a complaint.
During the processing of your data we may request additional information in order to identify you. We try to request minimum amount of additional information to identify you. If you do not provide us with such additional information upon our request, we will not be able to realise your rights.
If you believe that we violate your rights when processing your personal data, you can make a complaint to the relevant supervisory authority.
The information related to your rights shall be provided free of charge. Where requests from a data subject are manifestly unfounded or excessive, in particular, because of their repetitive character, we may charge a reasonable fee considering the administrative costs of providing the information or communication or taking the action requested.
Please note, that we may limit the scope of enforceable obligations and your rights when we process your personal data for:
a) national security;
b) defence;
c) public safety;
d) the prevention, investigation, detection or prosecution of criminal offences or the execution of criminal penalties, including the safeguarding against and the prevention of threats to public security;
e) other important objectives of general public interest of the Union or of a Member State, in particular an important economic or financial interest of the Union or of a Member State, including monetary, budgetary and taxation matters, public health, and social security;
f) the protection of judicial independence and judicial proceedings;
g) the prevention, investigation, detection, and prosecution of breaches of ethics for regulated professions;
h) a monitoring, inspection or regulatory function connected, even occasionally, to the exercise of official authority in the cases referred to in points (a) to (e) and (g);
i) the protection of the data subject or the rights and freedoms of others;
j) the enforcement of civil law claims
Please note that for the exercise of certain rights there are special conditions without the fulfillment of which we cannot realize your rights. If we cannot exercise your rights for your request, we will send you a detailed and motivated answer with information about the reasons for which we cannot do it.
The data subject shall have the right to obtain from the controller confirmation as to whether or not personal data concerning him or her are being processed, and, where that is the case, access to personal data and other information, namely:
the information about the purposes of your personal data processing;
the information about categories of processed personal data;
information about recipients or categories of recipients to whom personal data were or will be disclosed, including recipients from third countries (non-EU and EEA) or international organizations;
information on the expected period during which personal data will be stored, or the conditions upon which occurrence the storage of personal data ends;
the information about the presence of the right to rectify or right to erase, or right to object
if the data is not collected from you, then any available information about the source of receipt;
the information about the right to lodge a complaint with a supervisory authority;
the information about guarantees of transfer to third countries (non-EU and EEA) or to international organizations, if such transfer is made;
the information about the availability of an automated decision-making process, including profiling, and, when it is available, information about logic, as well as the meaning and implied consequences of such processing for you.
When your personal data is processed in electronic format, then we provide a copy of the personal processed data in a widely used format under this right.
If you want additional copies, we may charge an additional fee for them, equal to our cost of providing an additional copy.
To exercise this right, please contact us at support@mybook.me.
We take all measures for investigation of inaccurate, incomplete, or out-of-date personal data.
You shall have the right to rectify your personal data without undue delay if it is inaccurate, incomplete, or out-of-date.
Our mobile apps also allow rectifying certain personal data by yourself.
We will notify you immediately after the personal data rectification.
To exercise this right, please contact us by e-mail at support@mybook.me.
You have the right to request the erasure of your personal data, and we shall erase it without undue delay.
If we cannot erase your personal data, we will anonymize your personal data so that you will not be identified.
After the erasure or anonymization of your personal data, we will notify you about it.
We cannot exercise your right to erase your personal data, in particular, when personal data is processed:
for the exercise of the right to freedom of expression opinion and information;
for compliance with a legal obligation which requires processing by Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
for reasons of public interest in the area of public health;
for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes;
for the establishment, exercise or defence of legal claims.
To exercise this right, please contact us by e-mail at support@mybook.me.
When processing is restricted, we will store your personal data, but not further process it, until the restrictions are removed.
You can remove the restrictions (block) of processing at any time via request.
You can exercise your right to restriction in the following cases only:
the accuracy of your personal data is disputed by you for a period that allows us to verify the accuracy of your personal data;
the processing is illegal, and you dispute the deletion of your personal data, and ask to limit their use;
if we no longer need the personal data for the purposes of the processing, but you require it for the establishment, exercise or defense of legal claims;
you object to processing pending the verification whether our legitimate grounds override your grounds.
Exceptions to this right:
After restriction (blocking) of processing of your personal data, we can continue processing in the following cases:
with your consent for the establishment, exercise or defense of legal claims;
for the protection of the rights of another natural or legal person;
for reasons of important public interest of the Union or of a Member State.
To exercise this right, please, contact us by e-mail at support@mybook.me.
You have the right to receive personal data which you have given to us, in a structured, commonly used and machine-readable format and the right to transmit that data to another controller from us, if it is technically possible.
You may exercise this right, if your data is processed on the basis of your consent or a contract signed with you.
To exercise this right, please contact us by e-mail at support@mybook.me.
You have the right at any time, on the basis of your specific position, to object to the processing of your personal data:
for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller
for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.
We shall no longer process personal data unless we demonstrate compelling legitimate grounds for the processing of your personal data.
You have the right at any time to object to the processing of your personal data for marketing, including profiling for marketing purposes.
To exercise this right, please, contact us by e-mail at support@mybook.me.
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects on you.
Exceptions to this right:
it is necessary for conclusion or performance of, a contract between the data subject and a data controller;
it is authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject's rights and freedoms and legitimate interests;
it is based on the data subject's explicit consent.
If you have provided consent to the use of your personal data, you have the right to withdraw such consent at any time.
We process your personal data on the basis of consent for mailing, and cookie processing.
We provide an easy consent withdrawal such as:
You can withdraw your consent to emails by clicking on the link “Unsubscribe”, which is available in every mailing;
You can withdraw your consent to the processing of cookies through any of our website via the cookie control tool.
If for some reason you cannot withdraw your consent, please contact us at support@mybook.me.
You have the right to lodge a complaint with a supervisory authority of their country if you have a concern about how we process your data, protect and fulfill your rights.
Please find the contacts of supervisory authority of their country on the website of the European Data Protection Board here https://edpb.europa.eu/about–edpb/board/members_en.
Cookie files are among the technologies we use to collect information and improve content quality and content personalization. A cookie is a small text file stored on the device (computer, tablet, smartphone, etc.) containing information on your browsing activity.
This data is never used to identify individuals. This data is processed for improving website operation, producing better content and for advertising purposes. These purposes are achieved by analyzing statistical data, for example, evaluating user behavior patterns and for displaying targeted advertising based upon your interests.
Some cookie files are automatically deleted from your device when you close the browser, while others are deleted after a specified period of time. Depending on the type of the cookie file, this time may vary from time spent on the site to 17 years.
You may use our website without cookie files. Most browsers store cookies by default. However, you can use your browser settings to disable cookies or set up a notification to pop up every time a cookie file is stored by your browser. You also have the option to delete cookies stored by your computer/device at any time, using the browser settings. For more information on enabling, disabling, viewing and deleting cookies please check your browser settings or online support for your browser.
Importantly, disabling cookie files may limit the functionality of our website.
Preferences, features, and services. These cookies help us to customise your preferences.
Performance, Analytics, and Research. These cookies help us to analyse our web site performance. We use cookies to improve our products, features, and services, including creating logs and records when you access our site.
Third-party cookies. We might use these cookies for website analytics and advertising purposes, i.e. cookies which are set and can be accessed by servers respectively domains of our third-party providers.
Below you can see a list of additional third-party cookies that we use: Google Analytics, google-analytics.com Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels. This is a session pixel tracker and a cookie. To learn more about how we analyse the information please visit http://analytics.google.com/ To learn more about how Google collects and uses information for online advertising, please visit http://www.google.com/intl/en/privacy.html
We use the following session, permanent and third-party marketing cookies, including cookies from our partners:
| Domain | Cookie Name | Cookie lifetime | Description of the Cookie purpose |
|---|---|---|---|
| mybook.ru | uid | 6 month | Unique user ID that recognizes the user on returning visits |
| mybook.ru | csrftoken | Session | CSRF security |
| mybook.ru | securitytoken | Session | Security |
| mybook.ru | sessionid | Session | Marketing cookie |
| mybook.ru | refReferer | 1 month | Marketing cookie |
| mybook.ru | refUserAgent | 1 month | Marketing cookie |
| mybook.ru | refQueryParams | 1 month | Marketing cookie |
| mybook.ru | network_carrier | Persistent | Marketing cookie |
| mybook.ru | FirstSession | 6 month | Marketing cookie |
| mybook.ru | ReturningSession | 6 month | Marketing cookie |
| mybook.ru | SetPage | 30 minutes | Marketing cookie |
| mybook.zendesk.com | __cfduid | 1 month | Marketing cookie |
| mybook.zendesk.com | __cfruid | 1 year | Marketing cookie |
| mybook.zendesk.com | _help_center_session | 1 year | Marketing cookie |
| yandex.ru | _ym_metrika_enabled | 60 minutes | Marketing cookie |
| yandex.ru | _ym_isad | 2 days | Marketing cookie |
| yandex.ru | _ym_d | 1 year | Marketing cookie |
| yandex.ru | _ym_uid | 1 year | Marketing cookie |
| yandex.ru | yabs-sid | Session | Marketing cookie |
| yandex.ru | _ym_debug | Session | Marketing cookie |
| yandex.ru | _ym_mp2_substs | Session | Marketing cookie |
| yandex.ru | ym_visorc* | 30 minutes | Marketing cookie |
| yandex.ru | _ym_hostIndex | 1 day | Marketing cookie |
| yandex.ru | _ym_mp2_track | 1 month | Marketing cookie |
| yandex.ru | i | 1 year | Marketing cookie |
| yandex.ru | yandexuid | 1 year | Marketing cookie |
| yandex.ru | usst | 1 year | Marketing cookie |
| google-analytics.com | _ga | 2 years | Marketing cookie |
| google-analytics.com | _gid | 1 day | Marketing cookie |
| google-analytics.com | _gat | 1 minute | Marketing cookie |
What can you do if you don't want cookies to be set or want them to be removed?
Most browsers accept cookies automatically, however, some people prefer not to allow cookies. You may change the security settings of your web browser to stop your device from receiving and storing cookies, to allow receiving and storing cookies from selected websites you trust, or to be notified before receiving cookies. You may also delete cookies stored in your browser at any time. Information stored in such cookies will be removed from your device. However, these settings may have negative effects on websites usability.
Browser manufacturers usually provide help pages relating to cookie management in their products.
Please see below for more information:
Google: https://support.google.com/chrome/answer/95647?hl=en-GB
Internet Explorer: https://support.microsoft.com/en-us/help/260971/description-of-cookies
Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
Safari (Desktop): https://support.apple.com/kb/PH5042?locale=en_US
Safari (Mobile): https://support.apple.com/en-us/HT201265
Android Browser: https://support.google.com/nexus/answer/54068?visit_id=1-636585517588941681-639659396&hl=en&rd=1
Opera (Desktop): https://www.opera.com/help
Opera (Mobile): https://www.opera.com/help/mobile/android#privacy
For other browsers, please consult the documentation that your browser manufacturer provides.
You may opt-out of third-party cookies from Google Analytics on its website. You can opt-out of interest-based targeting provided by participating ad servers through the Digital Advertising Alliance (http://youradchoices.com). In addition, on your iPhone, iPad, or Android, you can change your device settings to control whether you see online interest-based ads.
Since we transfer personal data to the territory of third countries, we apply Standard Contractual Clauses approved by the European Commission. We also conclude the contracts on such terms with all our processors and are ready to conduct an audit of their fulfillment of such conditions.
We have taken appropriate security measures to protect your personal data in accordance with security and privacy best practices, including, utilizing the European Commission’s Standard Contractual Clauses included in the Data Protection Agreement for transfers of personal data for data transferring to the Russian Federation. We are obliged to implement adequate safeguards to protect your information.
Personal data that we collect and store is considered to be confidential information. It is protected against loss, alteration or unsanctioned access. To ensure this, we use relevant technical and administrative means. We are engaged in an ongoing effort to improve our data protection system.
It is your responsibility to safeguard the password to your account on our website which we provide to you. You must keep this password secret and never share it with anyone.
We reserve the right to amend our Privacy Policy at any time. We ask you to regularly review all updates to our Privacy Policy.
Should there be significant changes in our Privacy Policy, we will send you a notification to the e-mail provided during registration on the website or mobile apps. In case you are not registered by email, we will notify you by push notification in our mobile apps or by a pop-up banner on our website.
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